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Will the fashion industry ever listen?


Talk about De-ja-vu.... read this article from Liz Jones published in the Daily Mail in 2001, seems like not much is changing in the world of fashion regardless of relentless campaigning, let's see if next fashion week, in September is any different....

What I think about the fashion world

 Liz Jones, who recently resigned as editor of Marie Claire magazine, gives her verdict on the way women are treated by the fashion world.

For four weeks last month I sat in the front row of catwalk shows in London, Milan, Paris and New York watching painfully thin models walking up and down inches from my nose.

Kate Moss, the original 'superwaif', was looking positively curvaceous compared to the current bunch of underweight teenagers.

For those used to the fashion industry there was nothing unusual about the shows at all. But for me it was the end, it was then that I decided to resign as editor of Marie Claire magazine.

I had reached the point where I had simply had enough of working in an industry that pretends to support women while it bombards them with impossible images of perfection day after day, undermining their self-confidence, their health and hard-earned cash.

My decision to quit was partly precipitated by

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A story of food madness and sanity from America...

Read Kristy's story in AnyBody's Soap Box...


Bringing Body Acceptance to Wife Swap (USA)

For more information on how?

See Body Activism!


A recent event


Calling All Ladies!

Are YOU sick and tired of picking up magazines only to see pictures of scantily clad women looking perfect? Do you wish you could see images of REAL women that haven’t been airbrushed?

In the modern world of cosmetic surgery, cellulite cream and Photoshop it seems that showing real bodies, even if they do have the odd lump or bump, is forbidden. Perhaps it’s no wonder that female body confidence in the UK is hitting an all time low. We never see any real women!! The time has come to put the BARE REALITY back out there – to love our bodies just as they are.

The BBC and TV presenter Dawn Porter (of Super Slim Me fame) are organizing The Ultimate Female Flashmob - an exciting event in which hundreds of semi-naked women will descend on a secret London location on the 9th of July to bare as much flesh as they like in celebration of the true female form.

Come and show off your beautiful bodies, and remind the world what it is to be a real, live, 100% organic woman, freed from hang-ups as well as clothes.

Full nudity is not compulsory, wear as little as you like…

Fig leaves may be provided…

To find out where and when CALL 07921 609 588 EMAIL

And see for info!



Spencer%20Tunick%20montreal%20copy.jpgWOW! We had over 1180 signatures on our petition to bring model diversity to the London Catwalks...and while LFW didn't enforce healthy models on the Winter Catwalks, we are still trying to ensure that LFW rectify that in time for the Summer catwalks in September 2007.  Keep supporting us, as AnyBody toils away behind the scenes in discussions with the LFW to make that petition a reality! We wanted to thank everyone for signing...and show a sample of some of the wonderful supportive comments we recieved here! We will keep you posted on our progress!

(left image - a fabulous display of diversity from photographer Spencer Tunick) 



  1. West Yorkshire, England - We have a responsability to prevent fatal eating disorders, we cannot stand by and pretend it is not happening
  2.  Sydney - The fashion industry must show some leadership - unfortunately its been lacking to date.
  3. Nottinghamshire, England - I'm about the age where I'm the most affected by the media and what I see, especially on the catwalks. While I'm not conforming to it, I see a lot of girls I know making themselves sick trying to look like the super-skinny models. Please stop it.
  4.  Boston , MA, USA - Health is more important than Fashion
  5. New Zealand - Please help us make this the first generation of women who love their bodies unconditionally, dont let this be the generation where the age of anorexicia starts at preteen years.
  6. London - Anything that helps young women and girls to value themselves more highly and to resist the continuing assault on them is to welcome. That is why I support this campaign.
  7. You look at those girls and you think: i want to look like that! but then you realize - no-one looks like that! These models are encouraging eating disorders, and telling us that we need to be thin to be pretty, loved, or happy.
  8. Albuquerque New Mexico USA - Britain can take the lead in this
  9. New York - All fashion industries should adopt this policy

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John Lewis embraces body diversity


Top marks go to John Lewis which last week pledged to use models of varying shapes and weights in all future advertising.

John Lewis spokesman Mark Forsyth said: "You don't have to be super-skinny to model clothes in an attractive way.

"This is about being honest by showing the garments worn on the shape and size of a woman who is more typical of our customers."

The move follows the shop's decision in February to use size 12 model Lauren Moller (pictured left) to front its swimwear collection.

John Lewis was forced to use South African Moller after its regular UK modelling agencies explained they were unable to provide a size 12 model as they consider this a 'plus size'.

Here's hoping more fashion stores are shamed into following suit pronto.

Read the full story here.


AnyBody goes international!


(Image from AdBusters) 

Our London fashion week protest went exceptionally well, and now AnyBody is spreading internationally!

***Read a BBC Brazil article AnyBody in Portugese here, and watch our protest complete with Portugese commentary

***Our AnyBody Petition page has also been translated into Hebrew, have a look here



The Cult of Emaciation


Written by Ben Barry, AnyBody member and CEO of a modelling agency for women in their diversity

On this final day of L¹Oreal Fashion Week, Canada¹s top models are strutting
their stuff in Toronto. For some, this will have been their first chance to
walk the runway. Others will be veterans of the global catwalk circuit. But
they will all have one thing in common: Extreme, some would say freakish,

Models are the stars of every fashion week. Sure, designers create the
outfits but the models bring those clothes to life. Their faces and bodies
saturate our televisions, newspapers, and computer screens. Models are the
ones with glamour on tap, the kind of glamour we all supposedly want to

For the past nine years < since I was 15 years old < I have attended
countless fashion shows. I was initially an up-and-coming modeling agent
sneaking into the shows through back doors. I eventually became established,
and I was officially invited to sit among the fashion elite.

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*** VIDEO FOOTAGE: AnyBody Action at London Fashion Week



Tune In: Anybody on BBC Radio 4 tonight!

love curves2.jpg AnyBody's very own Susie Orbach will be on BBC Radio 4's PM program tonight(Monday 12th Feb) speaking out about the size 0 model debate! And she is fantastic to hear, so tune in between 5 and 5.55pm... or listen online here:


*** AnyBody Takes Action At London Fashion Week!


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Another Model Dies

, February 15, 2007

A teenage model has been found dead from extreme dieting six months after her sister, also a model, died at a fashion show from complications arising from anorexia.

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AnyBody Action - Join In 11th Feb 2007

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Join in central London at ***2pm Sunday the 11th of February 2007*** - The first day of London Fashion Week.  We are having a fun  *flash* protest, to tell  the fashion industry we want more diverse body shapes represented on the catwalk. Even if you are not in London, take part and sign the on-line petition that will be arriving on site in the next couple of days!


Why would I bother?


  • If you have ever felt like crap going into a changing room and finding nothing fits

  • If you or someone you know has an eating problem

  • If you are sick of yo-yo dieting and want to spend your energies on more worthwhile things

  • If you have ever finished reading a fashion magazine feeling deflated and ugly

  • If you have a daughter who you want to grow up to love her body

  • If you are a model who has been told she has to lose yet more weight

  • If you are sick of having the fashion industries dictate how you should feel about your body

…If you have ever felt any of this then follow these 10 Simple Steps to Getting a Body You Love :


1) Download and print off the body banners here
2) Pierce holes where marked at the top of the 'BURN YOUR BMI' page
3) Pierce holes in one other page of your choice
4) String together to create your very own sandwich board, with 'BURN YOUR BMI' at the front, and phrase of choice for your back
5) Alternatively create your own phrase for the back
6) On the first day of London Fashion Week, Sunday the 11th Feb 2007 meet at 2pm on the corner of Cromwell Rd, and Exhibition Rd SW7 5BD, outside the Fashion Week tent/Natural History Museum
7) As the clock strikes 2pm put your body banner on!
8) Photographers will be there to take a group shot, one from the front and one from the back and the whole event will be filmed
9) Bring everyone you know, forward this email on, put it on your website. This needs to be BIG!
       10) This happening is a chance for everyone to talk back to the fashion industry, and to tell them while we love fashion we also want more diversity on the catwalk. If enough of you come the fashion and media industries will sit up and take notice.  It's your chance to talk back to those industries that are always talking to us.  Be a part of female history and ***Make Body Hatred So Last Season***



TUNE IN: AnyBody Members speak out on Women's Hour!

AnyBody's members Elise Slater and Professor Susie Orbach (psychotherapist and author of the seminal 'Fat is a Feminist Issue' amongst other wonderful things) will be talking about 'Size 0' culture' on BBC Radio 4's Women's Hour at ***10am Wednesday, 7th Feburary***. So tune in to the debate and hear AnyBody's stance, or you can listen to it on demand here:




AnyBody has created some posters around our 'MAKE BODY HATRED SO LAST SEASON' fashion campaign to get more variety of model sizes on to catwalks. Copy your favourite images below, My Space them to your friends, email them on, print them out and get attention for our cause. Tell the fashion industry that we want body diversity to be 'in' next season. After all we love fashion, we just want it to love us back!

- All images Copyright Elise Slater 2007








Breaking the Fashion Model Mould


The below article was written for AnyBody by Ben Barry, who started his own modelling agency at the tender age of 14, now 23 Ben has grown his agency to emcompass women all all shapes, sizes, ethnicities and ages.  His agency negates the fashion industry's excuse that they can't find larger models.  Here is Ben's point of view on the whole sample size 0 debate... 

Stripping the Sample Size Down to Size

By Ben Barry

This coming Sunday, hundreds of tall, thin, young, able-bodied, and primarily white woman will strut London’s catwalk for a bevy of fashion elite. Outside the canvas tents, you and I will watch in astonishment, wondering ‘how could I ever fit into these clothes.’ Indeed, high end fashions are specifically made in a sample size zero.

Yet a stroll into the high street shops reveals a very different picture. The same size zero skirts and jumpers seen on the catwalks, shockingly, are found in larger sizes: 2, 6, 10, 14, and even, oh yes, 16. The designers – or rather their business backers – realize that fashion wouldn’t exist as a business if it only sold size zero. Consumers just come in much more diversity than the little sample size, and this diversity spans age and colour and ability too.

I am perplexed by the situation; if the catwalk clothes are sold in all sizes, why is it that only one size is shown in fashion weeks?

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'The sickening conspiracy that is the fashion industry'

by LIZ JONES - 26th January 2007, The Daily Mail

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The row over size zero models rages on

Really, it beggars belief, doesn't it?

Reading the press release issued by the British Fashion Council yesterday was like looking at the price tag on a pair of Prada shoes.

You think: "No, surely not, that can't be right -that is absolutely bonkers!"

Because this unelected but hugely influential body has come to the decision that it will not bring in any move to ban very skinny models from being hired for London Fashion Week next month.

"We believe that regulation is neither desirable nor enforceable," is about the sum of it.

You may think: "What do I care, I don't shop on Bond Street." But if you have a teenage daughter, you should be very, very concerned by what I am telling you.

The press release then became even more lily-livered when it announced that, far from bringing in a ruling banning girls under 16 (believe me, I talked to many models last season during LFW who were 14 and 15), it would merely "recommend that only models aged 16 or over are used".

You may not think the ruling constitutes a death sentence, but I would argue that this document is the equivalent of giving the models crystal meth, ashtrays, syringes and unlimited quantities of champagne.

The British fashion industry is, yet again, burying its Botoxed head in the sand, putting big business before the health of all young women in this country.

First, I want to know why London is digging its Jimmy Choos in when New York and Madrid have both decided to bring in guidelines for their fashion weeks.

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Debate : Should 'Underweight' Models be Banned?

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Image: Size 12-24 Models on the S/S 2007 Milan Catwalk from Designer Elena Miro

• Should Fashion Parades Include Women of a Variety of Sizes? (and sizes above a size 0)

• Would You Like to See More Average Sized Models Used in Fashion and Media Campaigns?

• Does Fashion's Obsession with Skinny Models Affect How you Feel About your Own Body? Does it Affect Your Actions?

• Do You Think Model Size Should Be Regulated?

Take part in the debate and leave your comments here...

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Women's Magazines are Dangerous

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'It is commonly remarked about our own time that never before in history has the promise of happiness been so great and the reality so dissapointing. Fuelled by consumerism and the power of advertising and the media, we are encouraged to think that happiness is within our grasp...Women's magazines promise happiness in the form of a cellulite-free body, great clothes and fantastic sex, all within one month.

And yet, of course these images are aspirational. If they reflected reality they would have no appeal. Who would buy these magazines if they already had great bodies, great sex and all the consumer goods they wanted? It is obvious that the lives of real people fall short of these ideals set before us. The disparity between reality and what we aspire to cannot help us feel happier, since it only serves to emphasise what is not perfect about our lives, what we don't have as opposed to what we do. 

This is why the psychologist Oliver James has suggested in all seriousness that we need to severely curb the power and extent of advertising. These pages are literally damaging our mental health.' 

Source: What's it all About? Philosophy and the Meaning of Life, Julian Baggini 


INACTIVE LONDON: Zero action on size zero

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Fashion Week today failed to ban size zero models from the catwalk.
The British Fashion Council, which owns and runs the annual show, has stopped short of demanding that designers do not use extremely thin models.

Instead it has agreed to set up a taskforce to draw up a voluntary code of practice.
Experts in eating disorders said they were disappointed that tougher measures had not been adopted.
It means London will not follow Madrid and New York in taking a firm stance on the use of underweight models amid fears that they are dangerous role models for young girls.

The fashion council appealed to designers and model agencies to use "healthy" models to show their collections in London next month but did not stipulate what that is.

It follows a meeting between fashion council chairman Stuart Rose and Culture Secretary Tessa Jowell. Ms Jowell agreed that regulation was not the way forward. She has backed down from her former hardline stance against the use of thin models and is happy to let the industry set its own guidelines.

Doctors, eating disorder organisations and MPs had called for a ban on the use of models with a body mass index (BMI) of less than 18 which is officially recognised as being under a healthy weight.

The fashion industry has been criticised for using models who are an American size zero, a UK size four, which doctors say most adult women cannot achieve without endangering their health.

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